Hey, lovely readers! How are your 2024 plans going? For me, it's been a time crunch with all the year-end projects and campaigns for implementation. Our Q1 plans are approved and brainstormed, but e…

Hey, lovely readers! It's been a while since I shared a template, and now, I want to share a tracker that took way too long for me to create: an A/B Test tracking template . In the dynamic landscape…

A few weeks from now, we will be welcoming a new year. To prepare for all the marketing plans and strategies we will be activating in a few months, let me share with you my recommended  digital marketin…

In the fast-paced digital communication world, the content creation landscape is constantly evolving. Over the past decade, various social media, video platforms, and emerging technologies have reshaped…

As digital marketers, I'm pretty sure you've come across the term cross-channel marketing. But what is cross-channel marketing? Cross-channel marketing refers to the practice of using multiple c…

The world of digital marketing is constantly evolving, and it can be hard to keep up with the latest trends and predictions for the future. In this blog post, we'll take a look at some of the digital …

With 2022 closing in the books, it's time to look ahead to what's next. As we head into a new year, it's time for me, as a Digital Marketing Manager, to take stock of where we are and where …

I'm a data-based marketer, so I have done plenty of things with spreadsheets. I make spreadsheets for myself, and I'm sharing this with all of you too! This Free KPI Metrics Summary for E-commer…

I'm always trying to do more with less and make the most of my time. I'm constantly trying new tools and applications to get my work done faster and better - and overall, Google Workspace has he…

I don't know about you, but I'm always looking for additional ways to improve my effectiveness. There is always room for improvement and what better way to measure that than through technology? Di…

Digital marketing trends will keep changing and keep evolving at a fast pace. By 2022, there will be a massive change in most of the industry's trends. So if you're the kind of person who wants…

When you're first starting out as a freelancer with a new client, it can be difficult to know what to ask. How do you know which questions are important and which aren't? The answer is simple: A…

I love working in the digital marketing arena.  Every day is different than the last because each day brings about new challenges and opportunities. You can work on many different facets of digital market…